The Mathematics of Creator Marketing: Harnessing the Power of Social Algorithms
Let’s say a cosmetics brand is looking to promote eye makeup using creator marketing. The…
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3 Tips for Activating Creator Campaigns in the Metaverse
The metaverse has become an imaginative testing ground for online gaming, social media, and virtual…
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Back-to-School Was Different This Year—Here’s What That Means For Your Next Campaign
It’s that time of year again. Kids across the country are gearing up for the…
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Why More Brands Are Going All-In on Influencer Marketing
In search of real ROI, marketers are considering traditional digital ads a thing of the…
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3 Ways AI Can Power Your Next Influencer Marketing or Product Placement Campaign
AI connects brand marketers and creators at scale, identifying potential relationships built on authenticity, intersectionality,…
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BEN Group Closes H1 2022 With Continued Growth, Client Expansion, and AI Patents and Breakthroughs
The Company Continues to Hit Major Business Milestones, Drive Innovative Solutions for its Clients, and…
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