Case Studies
Product Placement
BENlabs’ Product Placement Strategy Helps Frito-Lay Turn Cheetos Into a Spooky Snack Sensation
Discover how a unique film placement and a limited-edition release helped Frito-Lay generate over 60M…
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BENlabs Helps Boost Brand Favorability for Canon with Strategic Product Placements
Discover how BENlabs' product placement campaign for Canon in hit shows drove a 55% increase…
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Frito-Lay Takes a Bite Into Placements
See how BENlabs elevated Frito-Lay’s snacking space portfolio with innovative campaigns. Check out the case…
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PERNOD Packs a Punch with Global Partnerships
Campaign Over-Delivery in a Global Landscape
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Orbit Gum Chews Up the Competition
Orbit tasked BENlabs with broadening Orbit's reach to build brand preference amongst Gen Z audiences.
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Canva Creates Awareness Among New Audiences with Authentic Placements
Canva turned to BENlabs to broaden reach to new audiences unfamiliar wit
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Spotify Presses Play On Greater ROI Through Content Integrations
Spotify partnered with BENlabs to integrate into content and reach audiences otherwise unreachable through traditional…
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Benjamin Moore Adds Coats of Results Using Product Placement
BENlabs integrated Benjamin Moore into authentic moments inside entertainment for their paint and highlight the…
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Proximo Spirits & BENlabs: Driving Brand Awareness Through Authentic Product Placement
Learn how BENlabs helped Proximo Spirits enhance brand awareness and consumer engagement through authentic product…
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Cheerios Pours Impactful Content Placements into Marketing Mix
BEN helped General Mills tap into popular entertainment to engage hard-to-reach teen consumers by placing…
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Product Placement Proves the Perfect Fit for Fashion Leader Old Navy
Discover how Old Navy partnered with BENlabs to drive inclusivity through award-winning product placements.
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Frito-Lay Dips into Product Placement for Cultural Relevancy
Partnering with BENlabs, Frito-Lay utilized meaningful product placements to maintain relevancy and stake claim in…
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ADT Secures Brand Lift and Recall with Premium Placements
High-quality integrations by BEN across scripted, non-scripted, and late night TV secured impactful results among…
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Hardee’s & Carl’s Jr. execute premium integrations across popular TV content.
CKE thinks outside the box with streaming integrations
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Pop culture integration builds on overarching Turbo Tax ad campaign story for $440K in media value.
BEN was tasked to build top-of-mind awareness around TurboTax during the lead up to tax…
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