Case Studies
Discover how BENlabs' product placement and influencer marketing strategies drive brand visibility and engagement.
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BENlabs’ Product Placement Strategy Helps Frito-Lay Turn Cheetos Into a Spooky Snack Sensation
Discover how a unique film placement and a limited-edition release helped Frito-Lay generate over 60M…
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BENlabs’ Influencer Marketing Campaign Helps MARVEL SNAP Secure #1 Spot on Twitch
Explore how BENlabs' AI influencer campaign helped MARVEL SNAP hit the #1 spot on Twitch,…
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BENlabs’ Influencer Marketing Helps Boutique Online Snack Brand Stand Out
Discover how BENlabs' influencer marketing helped Licorice.com and Pretzel.com sell out at the height of…
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How BENlabs Helped Cadillac Create an Iconic Electric Theater Experience
Discover how BENlabs partnered with Cadillac to locate and clear rights for iconic photographs and…
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BENlabs Boosts Customer LTV 90% for Subscription-Based Program Noom
Noom and BENlabs revolutionized AI-driven lifestyle marketing by focusing on long-term customer value and pivoting…
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BENlabs Helps Boost Brand Favorability for Canon with Strategic Product Placements
Discover how BENlabs' product placement campaign for Canon in hit shows drove a 55% increase…
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BENlabs Drives Cultural Impact for Durex with Music and Influencer Brand Integrations
Discover how BENlabs helped Durex achieve innovative brand integrations in music videos, festivals, and influencer…
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Forever 21 Scores with an Influencer-Driven Sports Collection Campaign
Campaign snapshot 2.4M Impressions 4,151+ Clicks 2,632+ Purchases The big question How Does a Fashion…
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Guerrero and Mission CPG Campaign Turns Online Engagement Into Measurable Action Offline
Campaign snapshot 2.3x Retail Sales Relative to Organic Investment +74% Retail Sales vs. Online…
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Frito-Lay Takes a Bite Into Placements
See how BENlabs elevated Frito-Lay’s snacking space portfolio with innovative campaigns. Check out the case…
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Beauty Brand Influencer Marketing Launches New Skincare Product
Campaign snapshot 4.5M Views 200K Likes 4M Instagram Impressions The big question How Does a…
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PERNOD Packs a Punch with Global Partnerships
Campaign Over-Delivery in a Global Landscape
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#1 With a Gellet™: AI-Driven Influencer Content Shot Gel Blaster to the Top
Campaign snapshot #1 In Market Share 307 Creators Activated 342M Impressions 50% Walmart Market Share…
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Sexual Wellness Brand Hits the Right Notes with Cardi B
How did VUSH garner over 69M views on YouTube in just 30 days?
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Raising Awareness and Funds for Non-Profit Cure Rare Diseases
About Cure Rare Disease Cure Rare Disease is a non-profit biotechnology company working to create…
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Alcohol Brand Influencer Marketing Success for Proximo Spirits’ 1800 Cristalino Tequila
About Proximo Spirits The Proximo Spirits portfolio includes some of the most recognizable names in…
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Do Good Points Activates Charitable Influencer Campaigns with BENlabs AI
About Do Good Points Do Good Points is a longtime BENlabs partner and bridges the…
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Orbit Gum Chews Up the Competition
Orbit tasked BENlabs with broadening Orbit's reach to build brand preference amongst Gen Z audiences.
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When Stars Align: Durex and Lil Nas X
About Reckitt Reckitt is more than a company. It’s a growing community of 40,000+ diverse,…
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Innovative Car Rental Brand Turo Builds Sticky Awareness with Content Influencers
Turo wanted to create "sticky awareness" with trip-takers and vacationers and change car rental behavior…
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BlendJet Scales Success with BENlabs Proven Content Influencer Formula
How did a startup use influencers to generate over $1.7 million in revenue?
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Canva Creates Awareness Among New Audiences with Authentic Placements
Canva turned to BENlabs to broaden reach to new audiences unfamiliar wit
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Spotify Presses Play On Greater ROI Through Content Integrations
Spotify partnered with BENlabs to integrate into content and reach audiences otherwise unreachable through traditional…
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Ubisoft and BENlabs Pivot Live Video Game Preview Events Online with Ubisoft Forward
For Ubisoft and its influencer marketing partner BEN, the momentum of the massive conference was…
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Follow Me on TikTok: How TikTok Used Influencer Marketing to Attract Users from Other Platforms
BEN launched Influencer marketing campaigns to attract creators from Instagram and YouTube to TikTok to…
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Overwolf: In-Game App and Mod Platform for Gamers Unlocks Creator Success at Scale
Overwolf is built for gamers, by gamers. Developed jointly by Overwolf and BENlabs, the content…
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Benjamin Moore Adds Coats of Results Using Product Placement
BENlabs integrated Benjamin Moore into authentic moments inside entertainment for their paint and highlight the…
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Authentic Influence Content Celebrates Bloomingdale’s 150th
How BENlabs used AI and tapped influence to help Bloomingdale's drive awareness and reach new…
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It Takes a Village: Creators Help Resident Evil Video Game Reach New Audiences
AI and new audiences turn an average influence campaign into a 10x conversion machine.
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Philo Taps Unexpected Audiences for Amazing Results
AI and new audiences turn an average influence campaign into a 10x conversion machine.
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Omnilux LED Light Therapy Shines in the Spotlight
How BENlabs used AI and tapped influence to help Omnilux shortcut skepticism and cut CAC…
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Proximo Spirits & BENlabs: Driving Brand Awareness Through Authentic Product Placement
Learn how BENlabs helped Proximo Spirits enhance brand awareness and consumer engagement through authentic product…
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Durex Taps into LadyLand Festival for Powerful Activation
BEN leveraged relationships with creators to celebrate the event and raise awareness of Durex’s inclusive…
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Square Enix: Life is Strange—a Game So Good, Creators Can’t Put It Down
Why did more than 20 creators stream the game beyond their allotted time?
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Cheerios Pours Impactful Content Placements into Marketing Mix
BEN helped General Mills tap into popular entertainment to engage hard-to-reach teen consumers by placing…
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Product Placement Proves the Perfect Fit for Fashion Leader Old Navy
Discover how Old Navy partnered with BENlabs to drive inclusivity through award-winning product placements.
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Frito-Lay Dips into Product Placement for Cultural Relevancy
Partnering with BENlabs, Frito-Lay utilized meaningful product placements to maintain relevancy and stake claim in…
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Kate Spade New York taps into the power of song and dance for massive awareness
BEN cleared songs for two global Kate Spade New York spots and secured rights for…
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ADT Secures Brand Lift and Recall with Premium Placements
High-quality integrations by BEN across scripted, non-scripted, and late night TV secured impactful results among…
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Music Clearances for YouTube original – Coachella: 20 Years in the Desert
BEN provided Goldenvoice productions a one-stop music solution and simplified licensing for their documentary "Coachella:…
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Visible launches within music videos, reaching new audiences with 59 million views in 30 days.
Launching Visible within music video to reach new audiences.
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Proximo boosts awareness with over 500 million views from 20 music integrations.
Proximo tasked BEN to align its portfolio of brands with music related content to increase…
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Song selection sets the tone for an affecting, introspective GAPBody Love campaign.
Song clearance for the GAPBody Love Your You campaign.
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Hardee’s & Carl’s Jr. execute premium integrations across popular TV content.
CKE thinks outside the box with streaming integrations
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Pop culture integration builds on overarching Turbo Tax ad campaign story for $440K in media value.
BEN was tasked to build top-of-mind awareness around TurboTax during the lead up to tax…
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Music-driven activations secure more than 224 million impressions for Freixenet.
BEN executed music driven activations throughout the year
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